FCB and the EC join forces to help millions of Europeans to give up smoking

The European Commission (EC) and FC Barcelonatoday announce an unprecedented partnership. ‘Quit Smoking with Barça’ (quitsmokingwithbarca.eu) will harness the success of the European Commission’s “Ex-Smokers are Unstoppable” campaign and the support of Barça’s millions of fans to help 28 million European smokers* kick the habit forever.

Dr. Jordi Monés, the director responsible for Barça’s medical area, and pioneer of the club’s previous smoking cessation initiative, 'Barça Sense Fum' (Smoke-Free Barça), which saw a smoking ban across all Barça facilities said "Barça feels very proud to collaborate with an institution like the European Commission. We wanted to join forces with the biggest public body in Europe to convince people to take the first step towards smoke-free living. Just as our fans support and cheer us to victory, through ‘Quit Smoking with Barça’ we will now support them through their toughest challenge -to quit smoking for good.”

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